The Quincy Mall has announced hours for what is widely regarded as the busiest shopping weekend of the year.

Mall doors will open at 4:00 pm on Thanksgiving Day (November 24), but not all stores will be open at this time. Stores will be required to open by midnight Thursday night (technically Friday morning), but Quincy Mall Property Manager Mike Jenkins expects many stores to be open much earlier.

Bergner’s, a Quincy Mall anchor store, has already announced plans to open at 5:00 pm Thanksgiving Day.

“With Bergner’s recent announcement…we expect many stores to follow suit,” Jenkins says. “We’ll be opening the mall doors at 4:00 pm to accommodate those stores choosing to open prior to midnight.”

Individual store hours will be posted when they become available.

Beginning at midnight, the mall will launch a “Midnight Madness” promotion during which six lucky shoppers—one per hour from 1:00 am until 6:00 am—will each win a $500 shopping spree and 12 others will each receive Quincy Mall gift cards valued at $100 each.

Additional holiday promotions include the return of the giant rocking horse beginning November 26 as well as, of course, regular visits from Santa Claus himself beginning on November 19.

Details are available at shopquincymall.com.